{"id":6865,"date":"2026-10-04T07:58:46","date_gmt":"2026-10-04T07:58:46","guid":{"rendered":"https:\/\/echeloncreativemedia.com\/marketvows\/2026\/10\/04\/nike-plummets-to-13-year-low-analysts-warn-selling-isnt-over-yet-amidst-deepening-woes\/"},"modified":"2026-10-04T07:58:46","modified_gmt":"2026-10-04T07:58:46","slug":"nike-plummets-to-13-year-low-analysts-warn-selling-isnt-over-yet-amidst-deepening-woes","status":"publish","type":"post","link":"https:\/\/echeloncreativemedia.com\/marketvows\/2026\/10\/04\/nike-plummets-to-13-year-low-analysts-warn-selling-isnt-over-yet-amidst-deepening-woes\/","title":{"rendered":"Nike Plummets to 13-Year Low: Analysts Warn Selling Isn&#8217;t Over Yet Amidst Deepening Woes"},"content":{"rendered":"<p>Nike&#8217;s stock has fallen to a 13-year low, opening around $32 per share after a disappointing financial report that missed revenue expectations. Analysts are cautioning investors, with many believing the selling is not over as the company faces challenges in innovation, direct-to-consumer sales, and its critical China market.<\/p>\n<p>Despite beating earnings estimates, the company projected a revenue slide for fiscal 2027 and announced further layoffs as part of a restructuring. Major investment banks like Goldman Sachs, Morgan Stanley, and Citi have expressed concerns, with several maintaining neutral or underweight ratings and price targets indicating potential further declines.<\/p>\n<p><\/p>\n<p style=\"text-align: left;font-style: normal;font-weight: bold\"><a href=\"https:\/\/www.cnbc.com\/2026\/10\/03\/nike-falls-to-13-year-low-why-analysts-dont-think-the-selling-is-over-yet.html\" target=\"_blank\" rel=\"noopener noreferrer\">READ MORE FROM CNBC<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nike&#8217;s stock has fallen to a 13-year low, opening around $32 per share after a disappointing financial report that missed revenue expectations. Analysts are cautioning investors, with many believing the selling is not over as the company faces challenges in innovation, direct-to-consumer sales, and its critical China market. Despite beating earnings estimates, the company projected [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6866,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/image.cnbcfm.com\/api\/v1\/image\/107393670-17115555722022-05-10t021117z_502053225_rc2z3u9bvzwj_rtrmadp_0_global-delivery.jpeg?v=1711555612&w=600&h=300&vtcrop=y","fifu_image_alt":"","footnotes":""},"categories":[48],"tags":[],"class_list":["post-6865","post","type-post","status-publish","format-standard","has-post-thumbnail","category-market","rifnote_country-china","rifnote_executive-ike-boruchow"],"fifu_image_url":"https:\/\/image.cnbcfm.com\/api\/v1\/image\/107393670-17115555722022-05-10t021117z_502053225_rc2z3u9bvzwj_rtrmadp_0_global-delivery.jpeg?v=1711555612&w=600&h=300&vtcrop=y","_links":{"self":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/posts\/6865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/comments?post=6865"}],"version-history":[{"count":0,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/posts\/6865\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/media\/6866"}],"wp:attachment":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/media?parent=6865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/categories?post=6865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/tags?post=6865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}