{"id":5204,"date":"2026-07-14T07:28:27","date_gmt":"2026-07-14T07:28:27","guid":{"rendered":"https:\/\/echeloncreativemedia.com\/marketvows\/2026\/07\/14\/invidi-and-google-alliance-revolutionizes-global-tv-advertising-for-millions-of-unconnected-set-top-boxes\/"},"modified":"2026-07-14T07:28:27","modified_gmt":"2026-07-14T07:28:27","slug":"invidi-and-google-alliance-revolutionizes-global-tv-advertising-for-millions-of-unconnected-set-top-boxes","status":"publish","type":"post","link":"https:\/\/echeloncreativemedia.com\/marketvows\/2026\/07\/14\/invidi-and-google-alliance-revolutionizes-global-tv-advertising-for-millions-of-unconnected-set-top-boxes\/","title":{"rendered":"INVIDI and Google Alliance Revolutionizes Global TV Advertising for Millions of Unconnected Set-Top Boxes"},"content":{"rendered":"<p>INVIDI Technologies has announced a pivotal collaboration with Google to integrate Google Ad Manager into its platform. This partnership aims to unlock the potential of addressable advertising for a vast audience of tens of millions of currently unconnected set-top boxes worldwide, transforming traditional TV advertising into a more precise and valuable medium. The initiative is set to create new revenue opportunities for broadcasters and deliver more relevant ads to viewers globally.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>INVIDI Technologies has announced a pivotal collaboration with Google to integrate Google Ad Manager into its platform. This partnership aims to unlock the potential of addressable advertising for a vast audience of tens of millions of currently unconnected set-top boxes worldwide, transforming traditional TV advertising into a more precise and valuable medium. The initiative is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5205,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/s.yimg.com\/lo\/mysterio\/api\/DFDABA7DB337705DA8CFC3377DCCFD5450A6BA11D72DFE1740AD561EF6E933CD\/subgraphmysterio\/resizefill_w1200_h400;quality_80;format_webp\/https:%2F%2Fmedia.zenfs.com%2Fen%2Fbusiness-wire.com%2Fcd849d4b8f331478f4c03e73dd3eebc8","fifu_image_alt":"","footnotes":""},"categories":[28,29,31],"tags":[],"class_list":["post-5204","post","type-post","status-publish","format-standard","has-post-thumbnail","category-economy","category-global-affairs","category-technology"],"fifu_image_url":"https:\/\/s.yimg.com\/lo\/mysterio\/api\/DFDABA7DB337705DA8CFC3377DCCFD5450A6BA11D72DFE1740AD561EF6E933CD\/subgraphmysterio\/resizefill_w1200_h400;quality_80;format_webp\/https:%2F%2Fmedia.zenfs.com%2Fen%2Fbusiness-wire.com%2Fcd849d4b8f331478f4c03e73dd3eebc8","_links":{"self":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/posts\/5204","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/comments?post=5204"}],"version-history":[{"count":0,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/posts\/5204\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/media\/5205"}],"wp:attachment":[{"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/media?parent=5204"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/categories?post=5204"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/echeloncreativemedia.com\/marketvows\/wp-json\/wp\/v2\/tags?post=5204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}